07/16/2008 | Press Release
Zilliant Achieves another Record First Half for 2008
Portfolio Company: Zilliant
Rapid Adoption, Recognition and Growth of Price Optimization Fuels Momentum
Austin, TX - July 16, 2008 - Zilliant, the leading provider of price optimization and management software for business-to-business (B2B) companies, announced record results for the first half of 2008. Annualized sales for the period increased by more than 70% for the third year in a row, reflecting overall market momentum and Zilliant’s proven ability to deliver significant profit gains to manufacturers, distributors and industrial services companies.
"Price optimization is fast becoming the go-to solution for profitable growth, particularly in discrete manufacturing and industrial distribution," said Greg Peters, Zilliant CEO. "Many of our customers in these industries are reporting double-digit margin growth despite rising material costs and a slowing economy. Our unique ability to deliver results like these is a clear demonstration of Zilliant’s position as the de facto price optimization solution for B2B companies."
Zilliant customers’ performance is consistent with industry analysts’ predictions that price optimization technology will increasingly become an investment priority. For example, in their recently released Hype Cycle for CRM Sales, 2008, Gartner designated price optimization and management software for B2B as the only CRM application that provides "transformational" benefits. "The potential for this market is significant, because defining and defending optimal prices is a fundamental imperative for enterprises responsible for producing returns for stakeholders," states Michael Dunne, Research VP for Gartner in the report. Moreover, "The price optimization and management market differs from most other applications because it offers strategic benefits (helping organizations grow revenue and margins) and operational efficiencies (helping companies save time and cut costs)."
In addition to strong financial performance, Zilliant first half highlights include:
Customer win rate – Zilliant was consistently selected by the majority of new manufacturing and distribution customers investing in price optimization.
Expansion of senior leadership team – Zilliant hired Rafe VanDenBerg as Director of Pricing Excellence, and Anand Medepalli as Director of Professional Services for EMEA.
European growth – Zilliant now has five live deployments across the Europe.
ProfitShare’08 – Zilliant launched ProfitShare, the inaugural user conference at which over 120 customers, prospects and partners gathered to share pricing technology best practices, network and learn about new Zilliant pricing software and science capabilities.
Customer accolades – the Zilliant project at Schneider Electric was awarded their global "new2 Trophy" in the Growth category. The initiative was selected from among hundreds of submissions based on delivering significant, measurable improvements to Schneider’s pricing efficiency and effectiveness despite rising materials costs.
Analyst recognition – Gartner released two reports covering the price optimization and management space – the Gartner MarketScope for Price Optimization and Management, 2008 for which Zilliant received a positive rating; and the Gartner Hype Cycle for CRM Sales, 2008 for which price optimization and management for B2B was recognized for its transformational benefits1. A copy of the 2008 Gartner Hype Cycle for CRM Sales can be requested on Zilliant’s web site – www.zilliant.com. |
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